About Us

Swim City offers the largest selection of designer swimwear, resort wear & beach accessories for the entire family. Established in 1968 and known for exceptional customer service, our swimsuit specialists are trained in helping you find the perfect suit. Whether you're looking for men's board shorts, women's bikinis, sunglasses, sandals, beach hats, designer jewelry, plus sizes, mastectomy or long torso suits, Swim City has you covered.

Some of our featured brands include: 24th & Ocean, Anne Cole, AVID Sportswear, Billabong, Body Glove, Beach House, Cabana Life, Coolibar, Corkcicle, Costa, Flomotion, Gottex, Hurley, Kate Spade, Kenneth Cole, L*Space, Luli Fama, Maaji, Michael Kors, Miraclesuit, Nike, Oakley, OluKai, O’Neill, Pura Vida, Quiksilver, Ray Bans, Reef, Reebok, Rip Curl, Roxy, Speedo, Sun Bum, Sunsets, T.H.E., Tory Burch, Trina Turk, Tommy Bahama, Vince Camuto, and much more!

Sarasota Magazine Readers’ Choice has awarded Swim City for Best Swimsuit Store since 1999.